30 May 2012
Parent Champions for Childcare are parents who have a positive experience of using childcare and/or supporting their child’s early learning, who act as advocates and peer advisers to other parents in their community.
The role of a Parent Champion is to offer information and initial support to other parents. This involves using different outreach techniques to engage parents, which may include drop-in information sessions, informal workshops in community locations and contact-building at children’s activities, such as library reading programmes.
This short film shows the work of Daycare Trust's Parent Champions project. The film includes footage of the Parent Champions describing the work they do in their communities which helps to promote the benefits of using formal childcare and early learning activities.
Making More Great and Affordable Childcare a Reality